rachel tonkovich

mad batter

class: ART 2230 Advanced Type & Layout

brief: Using provided information, create an order form.

my approach: I approached this as a UI/UX challenge. I attempted to organize all required elements in an intuitive way for the user while maintaining a fun and inviting brand identity. I utilized user testing on every iteration of the form until users seemed to easily navigate it. I expanded the order form into an ordering app concept, which features product photos and online ordering capabilities.